The Weeknd pulls out of H&M collaboration

The pop star has vowed to stop working with the fast-fashion giants in the wake of their recent racism controversy.

January 8, 2018

Despite more recent efforts to diversity their creative portfolio, like their iconic “Close the Loop” commercial which featured a diverse cast of models, H&M still has a very spotty history when it comes to socially conscious clothing—remember when they sold headdresses a few years ago as part of their “festival wear”—or advertisements for that matter.

After images from their online website surfaced featuring a young black model wearing a sweatshirt that read “The coolest monkey in the jungle,” the response was widespread and immediate.

The Swedish clothing brand responded to the backlash. Here’s what they told the Daily Mail:

“This image has now been removed from all H&M channels and we apologise to anyone this may have offended.”

The Weekend, who released his own line with H&M in the Spring of 201,  tweeted out his comments about the misstep and announce that he’ll no longer be working with the fast-fashion retailer.

Other artists took to Instagram to discuss the larger systemic issues at hand and call for a need to hold retailers fully accountable for their creative decisions.

Here’s to hoping 2018 won’t be the year of broken records. H&M. Do better.

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